Automated Cloud Content Management - Reach the most relevant audience

DynaDOOH - Dynamic DOOH

Digiferate offers a synergetic cloud content management (DynaDooH) offering powerful capabilities that can store and deliver content dynamically, enabling real time adjustment.
Our cloud CMS works just like Social Media Platforms, finding the right audience based on the configuration provided.
Our cloud CMS is fine tuned to adjust content based on population, audience segmentation, demographics and dwell time on ads.
Target your audience by location and time of the day.
Configure playlist by Age grouping, Gender and audience concentration.
Benefits:
Increase engagement and relevance of ads use audience data in real time.
Increase ad relevance and achieve better ROI
Say goodbye to privacy concerns

Media player for Indoor signage:

Our Media Player/Mini CPU comes pre-installed with our Dynamic AI based audience recognition and content management solution.

4GB DDR3 and 32 GB nand flash eMMC memory offers a plenty of space to get more performance security and reliability, resulting in a richer end-user experience.

Digital Signage Mini PC with Android 11 OS, powered by Quadcore Cortex-A53, includes a Mali-450 MP GPU that can reach speeds of up to 2.0GHz.

Handles 4K resolution and realistic pictures.

Screen Orientation/Screen rotation function with 90/180/270/360 Degree rotations with single click. - With the 100 Ethernet and 2.4GHz WiFi supporting, our media player can provide network access with high data rates.

Read how OOH Ad companies can benefit from DynaDOOH:

Ad companies often struggle to prove the ROI of their client's Ad investments, thus struggling to onboard more brands to play ads at various outdoor locations. Our solution aims to provide an accurate monitoring solution that can detect audience in a certain area and classify them by gender, age and location information.

Further, our content management system which works with a trigger-based system tends to release dynamic and context driven ads at pertinent times of the day, leaving a permanent mark in the minds of its viewers.

Retail Store Digital Signage:

The modern-day shopper likes a wide variety of choices when it comes to apparel purchases. Store fronts and operational staff experience significant fatigue from trial room messes and shabbily unfolded clothes.

Often times choosy shoppers are overwhelmed with too many clothes on the rack, unable to scan through all of them. A store with space constraints cannot install more than 2 mannequins. Even though retail shops strive to provide the best customer experience at their store fronts, they fail to stop people from walking away post window shopping.

Digiferate has launched specialized Digital Signages that detect people while they are close to the apparel racks.

Digital signages with DyanDOOH can enthrall shoppers using dynamic creative content showing models wearing your brand collection.